Find out how an online retailer improved their product visibility and sales on Amazon using our unified ecommerce platform.
30%
more conversions
200%
listing views
99%
data accuracy
An online retailer with a growing presence on Amazon leveraged eComNeo to grow its business and revenue. The client dealt with gemstones and wanted to perform Amazon listing optimization to boost their product visibility. Their major challenge was keeping their product listings constantly updated for Amazon’s search engine.
The client could no longer handle managing product listings in terms of content and data enrichment in-house.
Creating and managing product listings manually meant increased costs, data-related errors, slower product launches, and irregular listing maintenance.
There was no unified view of the data. Content health, keywords used, competitor keywords – every insight was fetched from different tools and systems.
As Amazon’s ranking algorithm, A10, continuously evolved, it became difficult for the client to keep up with the speed and maintain listings frequently.
eComNeo optimized the client’s approach to managing product listings and streamlined their operations effectively. Here’s how it worked.
Our ecommerce platform analyzed the listings to check if they complied with Amazon’s guidelines, including attribute fill rate and the number of images.
Identified the exact competitors and analyzed the keywords they used for their product listings to find the high-impact keywords and included them in the content.
Our GenAI-integrated ecommerce platform helped optimize product titles, descriptions, and features with relevant attributes instantly, improving discoverability.
We used an automated rules engine to ensure every product listing met the compliance and category requirements of Amazon.
Our scalable ecommerce platform streamlined the optimization of thousands of SKUs and the syndication of product data.
eComNeo helped the client increase brand visibility by 200% on Amazon by responding to frequent algorithm changes with the right keywords and placement.
All the product listings were optimized according to Amazon’s guidelines for improved search relevance.
Increased visibility on Amazon resulted in 30% sales growth within a quarter while also reducing the costs and efforts spent on managing recurring processes.